"Pur Vodka Autograph is more than just a flavoured vodka. It's a flavoured vodka with a story. It's the passionate artisans,the richness of our region and the stories they tell that we want to highlight with this series," says Nicolas Duvernois, CEO of Duvernois Esprits Créatifs.
For the first edition, launched in 2018, Duvernois and his team partnered with Quebec cider pioneer Michel Jodoin to create a vodka flavoured with Geneva apple, a distinctive red-fleshed variety. The following year, in 2019, edition 02 of Pur Vodka Autographe featured urban honey harvested from the rooftops of the Fairmont Le Château Frontenac, as well as Quebec saffron, hand-grown by artisan Micheline Sylvestre in the Lanaudière region. The third edition of the Autographe series, which debuted in 2020, was flavored with wild blueberries from Lac-Saint-Jean (Nutrableu) and yuzu from Quebec (O'Citrus). For the fourth edition in 2022, Pur Vodka joins forces with the award-winning Quebec-Ontario winery, Domaine Queylus, to once again celebrate Canada's bounty, this time to create a vodka flavoured with Pinot Noir grapes from the Niagara Peninsula.